In the current economy, capital is expensive. As Product Leaders, we must stop being starry-eyed about technical possibility and become ruthless guardians of business viability.

Before you let your team spend six months building a Generative AI feature, force yourself to pass the Product P&L Test.

  1. The Value Test: Did we remove labor? If the AI writes a draft that the user must spend 10 minutes editing, you just shifted the labor. The win is zero human intervention.

  2. The Margin Test: Can we afford to win? Never bundle unlimited AI compute into a flat-rate subscription. Usage-based pricing protects your margins.

  3. The Retention Test: Is it a Painkiller? If you turned this feature off tomorrow, would your customer churn? If the answer is no, you built a vitamin.

I am currently working with 10 B2B SaaS companies in a closed beta for Exogram.ai to enforce these exact economics at the architectural level.

Apply for the waitlist at richardewing.io.

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