The MVP vs. MLP Mindset

I tell my PMs to stop chasing the Minimum Viable Product (MVP). You’re building a product, not a checklist. The MVP is just validation.

The MLP (Minimum Lovable Product) is what drives adoption and delivers real financial impact that I care about.

Championing an MLP development culture instills Operational Excellence in my organization. To achieve high Speed-to-Market and organic growth, I focus on:

What is one specific thing you do to ensure your next MVP release is lovable, not just functional?

Richard Ewing is a Product Executive and the creator of The Product Economist framework. He serves as a Strategic Advisor to B2B SaaS organizations, helping leaders audit their roadmaps for capital efficiency and prevent “model collapse” in their business models.

Stop guessing. Start auditing.

#ProductManagement #ProductLeadership #SaaS #ExecutiveLeadership #AIStrategy

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